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Creating A Trade Show Budget

Setting up a display at a trade show is expensive business. You have to rent the space, create a display, promote it, stock it, and staff it. Before you decide to get involved, take a serious look at the costs of all of these components. Start planning well ahead. You already know this, right? Keep yourself as organized as possible right from the beginning -- even before you book your space. You know how carefully today's brides plan their weddings. Months, even years ahead, they start thinking........ Read More

Cheap Trade Show Displays

If you want to be cost effective with your trade show exhibitions or if you are preparing for your first trade show, you should choose cheap trade show displays for the best deal. Trade shows are effective sales devices for growing business, and most new enterprises are not financially strong enough to spend a large amount on an elaborate trade show display, so opting for a cheap display is a good idea. Don't try to produce a do-it-yourself display, instead, look for experts who can produce cost........ Read More

Anatomy Of A Successful Trade Show Exhibit

A trade show, also known as a merchandise show or market week, is an exhibition or a business gathering organized by companies that showcase and demonstrate their new products and services and also their latest offerings. Trade shows also provide opportunities for companies to meet their customers, to learn new trends and to identify new prospects. Trade shows are not open to the public and can only be attended by company representatives, members of the trade and members of the press. One advan........ Read More

Trade Show Giveaways Attract Visitors

Promotional gifts at trade shows act as magnets to draw visitors inside your trade show booth. Your trade show giveaways not only help to break the ice and get the conversation going between trade show booth staff and visitors but also serve as a way to define your visitor’s intentions in attending the trade show. If you find the right trade show giveaway to hand out, you will be able to better engage your attendee and thus learn what they are looking for at the trade show. But how do you d........ Read More

Top 5 Tips To Have Them Lining Up At Your Trade Show Booth

You've jumped through all the hurdles and management just approved the budget for the trade show booth you've been dying to do for ages. You just high-fived your team when it hits you-you don't just need a trade show booth, you need that trade show booth to get results! This means you have to get people to come to your trade show booth-lots of them or your boss is going to be one unhappy person. Yikes! Before you start that letter of resignation, wipe the sweat from your brow and take a deep ........ Read More

Reading Trade Shows Report

Have you wondered how people work out the viability of major trade shows? How they calculate what is feasible and what is not? When it is feasible and when it is not? This is where Trade Show Reports enter the equation. These reports are written by data analysts who forecast the future growth of the market. The information contained in the reports allows for the individualized planning of trade shows that anticipate the needs of invitees. What information belongs in a Trade Show Report? Let us........ Read More

Three Ways To Create A Trade Show Booth Backdrop

So you've rented a 10' space at a trade show, and now you want to create an interesting and professional looking graphic backdrop. At this point most people who know anything at all about trade show displays will opt for a "popup display". But in spite of the popularity of "standard" popup displays, there are other alternatives you might consider. Here is a very brief introduction to 3 different methods of creating a graphic backdrop for your trade show display area. 1. Standard PopUp Display ........ Read More

Choosing The Right Tradeshow(s)

Let's face it, everybody has exhibited at a tradeshow and at the end of the show said, "I'll never do this show again". With the proliferation of trade shows these days, which show do you choose? Well, first of all you don't just choose one show and let that be your agenda for the year; you plan your schedule strategically. I would suggest, depending on your industry, let's take manufacturing for example, you choose no fewer than two shows per year and more, if warranted (more on that in a minut........ Read More

Trade Show Promotions

Along with conventional advertising and below the line activities, organizations and corporate bodies have come to realize that they need to invest in trade shows in order to create maximum recall for their product or brand name. There are several benefits to participating in a trade show. Some of them are: A trade show offers the manufacturer a direct platform to interact with the very people who will be making purchasing decisions. Most purchasing managers of corporations make it a point to a........ Read More

A Foreign Affair: Preparing To Attend An Overseas Tradeshow

For E-Biz owners, importing can be the key to lower product sourcing overhead and a diversified product line-up. One of the best ways to get started in importing is to attend an international tradeshow, where you’ll meet countless manufacturers and wholesalers of foreign goods. Much like the tradeshow industry here, any reputable show will qualify their exhibitors, so you can feel confident you’re only dealing with legitimate, authentic suppliers. What to Know Before You Go According t........ Read More

Trade Show Exhibit Shipping Tips

Your trade show costs can dramatically escalate if you just happen to hire an inexperienced shipping company to transport your trade show booth to the conference site. You may suddenly be faced with broken or missing parts, late delivery and a budget that could put your company’s trade show display in total disarray and your job in jeopardy. Although unforeseen events such as a major winter blizzard can cause havoc with your trade show delivery schedule and budgeting, it is always best to m........ Read More

Trade Show Giveaways: What Works

You have your trade show exhibit ready to go, the trade show booth is set up, and your product is a winner. Now all you need are the customers. Standing room only, please. Right? Well, for most trade show exhibitors, attracting customers is just as important as the product they are selling. Enter trade show giveaways! Trade show giveaways are promotionals tools (items, handouts, marketing materials) designed to attract customers, promote business, and help market a product after the trade show ........ Read More

How To Choose The Correct Trade Show Display?

You should choose a trade show display based on the trade show or event for which you will be using the display. The display that best presents the products, services, and company image desired, will attract future customers. Frankly, a display is designed to do assist in creating or maintaining brand awareness. For once an attendee has been lured to your display; your booth’s job is done. It is then up to you to throw down the hammer and commandeer that attendee as a future customer. With o........ Read More

Tradeshows The Right Way - How To Get The Most Out Of Going

For online retailers, trade shows are an incredible opportunity to source goods, connect with wholesalers and manufacturers, and expand their product lines. But there's a right way and a wrong way to attend tradeshows. To get the most out of your experience, you need to prepare. Your first step is to find the tradeshow that’s right for you — there’s a tradeshow for nearly every industry imaginable. One good source for locating tradeshows is http://www.TradeShowWeek.com — you can searc........ Read More

Hands On Trade Show Exhibits Lure Attendees

When trade show exhibit goers walk the vast exhibit hall floors and come upon highly creative, interactive trade show displays, they get to stop and join in some fun. The trade show attendee becomes part of the exhibit. By using experiential activity, the trade show exhibitor not only entertains but also educates their key customer prospects with entertaining “hands on” experiences. Why are such participatory activities important at trade shows? Quite simply: they boost traffic to the ........ Read More


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Card Promotions Distributor Promotions Find Deals Direct Mail
Website Promotions Business Promotions Trade Show Mail Promotions

Everyday Promotions





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